interactive art

Opening sequence by Subin Kim, Min Young Kim, Junmin Park, Sarah Yoon (School of Design Convergence) at Hongik Fashion Week BFA fashion show runway, Nov 3 2023, All RIghts reversed to the aritists © 2023

2023년은 학부보직과 맞물려 여러 미디어아트 프로젝트로 분주한 한 해였다. 이제야 포스팅을 하지만, 뒤돌아 보니 보람되기도 하다. 홍익대학교 대학혁신사업 특성화학과 간에 공통적인 특성화 분야인 디자인분야에 대해서 각 학과가 독립적으로 프로그램을 운영하고 있으나 특성화학과 간 디자인분야에서 시너지 효과를 창출할 수 있는 융합 및 협업 프로젝트로 홍익패션위크를 시행함으로써 차별화된 본교의 디자인 특성화 경쟁력을 확보하고자하였다. 이렇게 특성화학과 간 디자인분야에서 시너지 효과를 창출하는 경험을 가진 참여학생들은 섬유패션디자인학과와 미디어아트 프로젝트 협업을 통하여 디자인컨버전스학부의 커리큘럼 관련 프로젝트를 실제 미디어 영상 런웨이 무대로 설치하여 빅스크린에 프로젝션맵핑하여 패션쇼와 공연무대와 함께 준비하면서 실무에서 배울 수 있는 값진 경험을 가질 수 있다고 보았다.

물론 여름방학을 시작으로 넉달 간 4팀의 학생들을 지도하고 리허설하고, 기술적인 기획을 담당하는 것은 많은 에너지가 소요되는 일이었지만, 성공적으로 이벤트를 끝내고 나니, 모두에게 값진 경험이지 않았나 싶다. 특히 기존 업체의 잘못 측정된 무대 사이즈임에도 불구하고 하루만에 거대한 스크린벽과 빔프로젝터 4대와 소프트웨어 컨트롤룸을 뚝딱 설치해내신 에이플래넷의 박대표님의 도움없이는 힘든 무대였을 거 같다.

The year 2023 has been a busy year for me due to several art projects. Among them, art directing my students (9 students, 4 teams from School of Design Convergence) collaborating for the fashion show runway media art projection. There are 4 group of students from School of Design Convergence, Dept of Textile & Fashion Design, School of Performing Art, and School of Advertising and Promotion at Hongik University, planning, and creating an impactful day event since June.

Sound Generative Visuals projection on the banner textile by Sarah Yoon during live music performance rehearsal (School of Design Convergence) at Hongik Fashion Week BFA fashion show runway, Nov 3 2023, All RIghts reversed to the aritists © 2023

D day was Nov 3rd, 2023 and the event was held at the main Gym at Hongik University, Seoul Campus. Our media art team worked on constructing the screen walls & media banners, and creating media art for both MFA and BFA fashion shows.

The theme is ‘Peace is Blue’ so, for the MFA fashion show opening, my students created AI-driven moving images using prompts based on the keywords that MFA students provided. (Both 10 meters long fabric banner screen and for 17 meters wide 6 meters high main stage screens. There was a live music performance by students from the School of Performing Art and we created a sound generated visuals for their performance as well as cat walk.

Fashion BFA graduates’ Interview shot & edited by Eungyul Park, and Subin Kim, School of Design Convergence, Hongik U. 2023

For the opening of BFA fashion show, we created an opening movie that contains what BFA students think of ‘peace’ in their own languages. Also, their words are on the banner projection screen.

It was a full four months production and I had to give up my summer break but, it was worth it.

Below is the opening art performance video captured casually.

_{AI-driven (partially) opening animation with the prompts based on keywords that fashion designers wrote about the theme, ‘Peace’. by Jumin Park, Sara Yoon, Min Young Kim – directed by Younghui Kim, School of Design Convergence, Hongik University. All RIghts reversed to the aritists © 2023}